Amid globalization and the dominance of major foreign brands, it is important to remember the value of local products and their impact on the country's economy.
When choosing to support local products, it’s not just about buying goods, but it is also about investing in a large-scale economy and environmental sustainability, and although the concept may seem simple, choosing local products can have a very real and very positive effect.
This article will discuss how FinTech Youtap has developed various ways and benefits that support local products -from shopping at traditional markets to using social media to promote products, every small step taken can make a big difference for the country’s economy by buying locally.
Baca Juga: Produk Lokal Paling Populer Diekspor, Apa Saja?
Buying local products and supporting local businesses are effective ways that strengthen local, and national economies - as they support local jobs and increase the income of individual business operators.
Moreover, when buying locally, you not only help small and medium-sized businesses (SMEs), but you also contribute to local sustainability.
The following highlights some effective ways to support local products and services by buying locally.
One of the most direct ways to support local products is by shopping at local markets and small stores, because traditional markets and small shops often sell products made by local artisans or farmers, products such as food items, handicrafts, and household goods.
By shopping at these places, you not only get unique and quality products but ensure that the cash flow remains local, and is beneficial for the country’s economy.
According to information from the DPR website, Micro, Small, and Medium Enterprises (MSMEs) are the backbone of the national economy, often offering unique products and services that are rarely found in large store chains.
When you purchase products from MSMEs, you are helping to create jobs and supporting families and individuals to have their own businesses.
So, consider buying products from MSMEs in various sectors, such as local restaurants, independent clothing stores, and service businesses.
Social media and platforms such as Facebook, Instagram are powerful tools for promoting local products, where you can share positive experiences and create a buzz about local products and services.
When buying local products, leave good reviews, or mention local businesses in your posts because such support not only helps increase the visibility of local products but provides a morale boost for business owners.
Many communities hold events and festivals showcasing local products, at art markets, craft exhibitions, or food festivals.
Attending such events is a fun and beneficial way to support local products, where you can directly interact with artisans and producers, who can provide more intimate and personalized product information.
Many local businesses have online platforms, where you can support them by purchasing their goods and services through their websites or apps. Online shopping helps local businesses reach a wider customer base and remain competitive against larger companies, as well as making it easier to find and buy local products.
Baca Juga: Cara Mengelola Bisnis Online Agar Panen Cuan
Local products often use quality materials, are made with higher skills and an attention to detail that are more environmentally friendly and sustainable than mass-produced goods, reducing the environmental impact of production and shipping, providing added value to consumers.
Some local businesses offer loyalty or membership programs for loyal customers. Joining these programs provides additional benefits like discounts or rewards while directly supporting local businesses, enabling businesses retain customers and plan for future growth.
Baca Juga: Apa Itu Loyalty Program dan Contoh-Contohnya?
One of the best ways to support local products is by educating and encouraging those around you, by sharing information about the benefits of supporting local products with friends and family. By raising awareness about the importance of local products, you can help expand the impact of local support and create larger community changes.
There are various benefits to supporting local products, both for the individual as well as the wider community.
The following highlights some key benefits:
These are some effective ways to support local products, where with a variety of available methods, you can significantly contribute to their welfare.
Choosing to shop locally benefits not only the national economy but creates a positive impact on the socio-environmental sector.
For instance, in the development of local products, a digitized system ensures that business operations are recorded and updated in real-time, allowing businesses to utilize this data when decision-making for future strategies.
One platform that can be used is Youtap POS, an online cashier application that features the most comprehensive tools that can be customized to the type of business you run.
Wisma 46 Kota BNI Lt. 29 Jend. Sudirman Kav. 1 Jakarta Pusat, 10220
e-mail: halo@youtap.id
Whatsapp: 08111 500 523
Direktorat Jenderal Perlindungan Konsumen dan Tertib Niaga Kementerian Perdagangan Republik Indonesia
WA/Telp: 0853 1111 1010
.png)
